TAO XIE 謝韜
Profile
Graduated from the world's No.1 university for Art & Design, and has developed digital technique and storytelling skills over 4 years of project practice. Notable achievements include recent residency exhibition at Frameless gallery (the UK's largest immersive experience), showcasing work at Outernet (the world's largest surround LED screen in central London), presentation at Advertising Week Europe and presenting at the IRCAM-Centre Pompidou in Paris. Highly detail-oriented and has a passion for creating exceptional digital artwork that meets high standards of quality and innovation.
毕业于世界排名第一的艺术与设计院校，在多年的项目实践中培养了出色的3D技术和数字叙事的能力。突出的成就包括在英国最大沉浸式商业画廊Frameless驻地展览、在伦敦市中心的世界最大环绕式屏幕展厅展出作品、在巴黎IRCAM-蓬皮杜艺术中心展演等。高度注重细节，对创造符合高标准质量和创新的卓越数字艺术作品充满热情。
Education
Royal College of Art / MA, Digital Direction
2021-2023
Chongqing University of Arts and Science / BA, VC Design
2016-2020
Experience
Freelancer，October 2021 - Present
/ Frameless (London), Boloni (Beijing), Pawsup (London), Mila Education (Haikou), etc.
- Frameless: Produced digital content for their commercial collaborations with enterprises, ensuring timely delivery to meet client needs and facilitate event execution.
- Boloni: Created digital promotional videos and posters for their collaboration with Ma Yansong's product (CHIO). Completed within 2 weeks, ensuring a successful launch event in Milan and significant online exposure.
- Pawsup: Designed logos, digital videos, and posters to enhance the brand image, resulting in a significant 40% increase in sales from February to April this year.
- Mila: Developed monthly promotional materials and logos, ensuring 100% effectiveness in the company's marketing campaigns.
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Others: Collaborated with some businesses such as jewellery brand, cultural
organisations and charitable institutions to provide them with design/3D content.
Co-Founder，July 2020 - Present
/Mid9Rocket Studio, London
- Provided digital media and 3D skills courses to clients, resulting in some of whom receiving offers from top art and design universities worldwide in early 2024, including RCA, UAL, Goldsmiths, NYU, and SCAD.
- Collaborated with organizations like South London Cares and Hammersmith Community Garden on an AR platform, Presenting at Snapchat's seminar during #AWEurope.
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Produced 3D models and scenes for a VR project addressing NFT's environmental
impact. Partnered with IN-HUB (London) and showcased the project on Bond Street.
Designer, August 2020 - September 2021
/Tan Luan Culture Ltd, Sanya
- Directed and designed a series of promotional works on traditional Zen culture to enhance the overall visual appearance.
- Designed the construction and covers of books and social events to reach a wider audience and created some digital illustrations in their promotions.
Design Assistant Intern, June 2019 - September 2019
/Huipu Design Co.Ltd, Haikou
- Designed all the publicity posters, display board designs, and online H5 content for publicity events from Fanyin Compassion Center that promotes Buddhist culture.
- Designed posters and a detailed on-site plan, including the framework, activity locations, and site layout, for a public lecture by Olympic champion Xu Yanmei.
Exhibition Achievements
- 3D Film 'SAMSARA'
- SXSW Film Festival, Austin | Mar 2024
- New Designers, London | Jul 2024
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3D Film 'THE LAND OF UTMOST BADNESS'
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VR Project 'THE CIRCLE REVEALS'
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AR Project 'LOVE WONDERLAND'
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Sound project 'DISTANCE'
Contact
联系方式 :Email - taoooxie@gmail.com
Instagram - @taooooxie
Linkedin - https://www.linkedin.com/in/tao-xie-/
LittleRedBook (小红书) - 不可思议的TT
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